Jeffrey Zeldman Presents : A modest proposal
It is illegal to make false claims in a TV or radio commercial unless you are running for political office.
If you’re selling toothpaste, your claims must be vetted by legal and medical professionals. But not if you’re selling a candidate.
If you’re selling a candidate, not only can you lie about his record, but more to the point, you can lie about his opponent.
Just as they once united to stamp out cigarette advertising, radio and TV stations and advertisers must get together and agree that false statements in political advertisements will not be tolerated. If you run a political ad that proves to be a lie, your network will pay a steep fine, and the advertiser will pay an even steeper one.
(Via Jeffrey Zeldman Presents : A modest proposal.)
